For the first time ever, Microsoft HoloLens seamlessly blends high-definition holograms with your real world. Holograms will improve the way you do things every day, and enable you to do things you’ve never done before.
“ExtraBold.” is the compendium of all the imagery of Serial Cut™, the Spanish design studio established in 1999, which focuses on art direction for international projects.
The 320-pages book is printed on different kinds of papers, showcasing more than 150 projects from the early years till up to the present time.
It contains AUGMENTED REALITY technology, giving you access to extra VIRTUAL & MEDIA CONTENT through a FREE APP for iPhone and iPad.
The studio invited their 9 FAVOURITE INTERNATIONAL DESIGNERS to make an original piece, making then they made a REMIX in their own style, an open interpretation of the Serial Cut™ world.
“ExtraBold.” is the compendium of all the imagery of Serial Cut™, the Spanish design studio established in 1999, which that focuses on art direction for international projects.
This app only works with the real hard copy 320-pages book “ExtraBold.” which contains AUGMENTED REALITY technology, giving you access to this extra VIRTUAL & MEDIA CONTENT:
(18) 3D virtual figures
(14) “Making Of” videos
(16) commercial videos
(11) zoom images and
(3) navigable websites.
The real hard copy book can be purchased in selected bookstores worldwide and via the Index Book website: indexbook.com
Wi-Fi connection is required to download this app.
For better app performance, we recommend closing any other apps you might have opened and using the app under good lighting conditions in a well-lit area.
The box cover also contains augmented reality!
ExtraBold: it´s more than a book.
buy the BOOK /indexbook.com/
#AR Augmented Reality, APPs, ART >>>, BOOKs, COOL!!!!, Featured Inspirations, NEWs, Think Different, WE ♥
#AR Augmented Reality, Android, CONFERENCEs, COOL!!!!, DATA visualizations, Featured Inspirations, iPad, iPhone, NEWs, Think Different, WE ♥
Tuesday, October 30, 2012 at 9:00 AM – Wednesday, October 31, 2012 at 5:00 PM (GMT) London,…